Trademark Guidelines
Last Updated: February 2024
These Etchify Trademarks Usage Guidelines (these “Guidelines”) outline how we permit the use of Etchify’s trademarks, brandnames, tradenames, service marks, service names, domain names and logos (collectively, “Etchify Trademarks”).
We have developed these Guidelines with the following goals in mind: We wish to make it easy for anyone to use the Etchify Trademarks for Community-Oriented Efforts in a manner that helps to spread and improve Etchify.
For the sake of these guidelines, “Community-Oriented Effort”means a non-profit project or meetup, which is made to encourage the use of the Etchify or Software.
If you wish to use the Etchify name in a for-profit project, please contact us as specified below.
We wish to make it clear how Community Oriented Efforts can, or cannot, use the Etchify Trademarks.
We wish to prevent anyone from using the Etchify Trademarks in an unfair profit form and to trick or confuse people who are looking for resources officially released by Etchify.
You acknowledge and agree that we are the sole and exclusive owners of the Etchify Trademarks, and that we retain all intellectual property rights in and to the Etchify Trademarks and goodwill associated with Etchify Trademarks and any goodwill generated by your use of any Etchify Trademarks will inure to our exclusive benefit.
You shall at no time contest, challenge, encourage or aid third-parties in contesting the validity or ownership of any Etchify Trademarks or take any action in derogation of our rights therein, including, without limitation, applying to register any trademark, tradename or other designation that is confusingly similar in any way to the Etchify Trademarks.
Our License
IN PLAIN ENGLISH
If you have a community project, then it’s ok to use Etchify’s name as long as there is no suggestion that the project is affiliated with Etchify.
Subject to the terms and conditions hereunder, we grant to you a limited, non-exclusive, non-sublicensable, non-transferable, revocable license to use and display Etchify Trademarks, solely in accordance with these Guidelines and other written instructions provided by us from time to time, and solely as a part of a Community Oriented Effort.
The Etchify Trademarks shall not be displayed in a manner that implies that the project is affiliated with Etchify. This doesn’t just mean that to comply with these Guidelines; you can write, “we are not affiliated with Etchify” in your footer. Instead, you must refrain altogether from using misleading business practices such as using a domain name comprising solely of the word “Etchify” or just using our logo as your website’s logo.
Restrictions
IN PLAIN ENGLISH
Don’t make people think you’re affiliated with Etchify.
Your project must have discernible differences from Etchify’s Software. Meaning, it is not a redistribution of the Software.
Your use of the Etchify Trademarks is not displayed in a manner that implies that your project, products and/or services are endorsed or sponsored by Etchify.
For example, organizing an “Etchify Support Forum” might be confusing, and therefore we request that you state that your website is a “Support Forum For Etchify.”
Using the Etchify Trademarks’ colors as a part of your website’s branding is ok, but you shall not do so if this misleads people to think that the website is a formal Etchify site.
Any deceptive practices, such as using domain names that are meant to mislead people to think that they are using our official Etchify website, are prohibited.
Design
IN PLAIN ENGLISH
We have invested in branding. Don’t change it.
All use of Etchify Trademarks (including any goodwill arising therefrom) shall solely benefit Etchify. Any display of the Etchify Trademarks shall be only in the exact format in which we provide it. No alternate stylization or representation is permitted. Specifically, you may not change the color proportion, or font of any of Etchify Trademarks, or make any additions to or remove any Etchify from Etchify Trademarks.
Etchify Trademarks shall not be placed on any background that interferes with the readability or display of that Etchify Trademarks.
Etchify Trademarks may not be displayed or used in any manner together with or in the context of any content which is unlawful, defamatory, libelous, harassing, offensive, indecent, pornographic, abusive, discriminatory, fraudulent, threatening or vulgar; or which harms or may harm the goodwill of Etchify (in Etchify’s reasonable discretion).
The above examples of unlawful and prohibited use do not constitute an exhaustive list
Unless you received our explicit consent, under no circumstances is it permitted to use Etchify Trademarks as part of a domain name or top-level domain name. We reserve the right to withdraw any abovementioned consent at any time.
Don’t Advertise
IN PLAIN ENGLISH
Don’t use Etchify trademarks in keyword ads.
We do not allow the use of the Etchify Trademarks in advertising, including Google Ads and other search engines.
Your Own Risk
IN PLAIN ENGLISH
The usage is at your own risk.
Use of any Etchify Trademarks is at your own risk. The uses permitted hereunder are provided by Etchify Trademarks “AS-IS,” without any warranties whatsoever, including (without limitation) any warranty of title and non-infringement. You hereby agree to defend, indemnify and hold harmless Etchify and Etchify affiliates and their respective officers, directors, employees, and agents from and against any and all claims, damages, obligations, losses, liabilities, costs and expenses (including but not limited to attorney’s fees) arising from your use of the Etchify Trademarks. Without derogating from or excusing your obligations under this section, Etchify reserves the right (at your own expense), but are not under any obligation, to assume the exclusive defense and control of any matter which is subject to indemnification by you if you choose not to defend or settle it. You agree not to settle any matter subject to indemnification by you without first obtaining our express approval.
Amendments
IN PLAIN ENGLISH
We may change this.
We reserve the right to change these Guidelines at any time, at our sole discretion, with immediate effect.
Penalties
IN PLAIN ENGLISH
We can penalize people who abuse these guidelines.
Where we find that you are failing to comply with this policy, we may promptly extract you from our affiliates program and use any and all legal means in its power to stop your activity.
We reserve the right, exercisable at our sole discretion, to take appropriate action against any use without permission or any use that does not conform to these Guidelines.
Ask Us
If you’re using the Etchify brand, trademark or logo for any commercial endeavor, please ask our permission first.
When in doubt about your use of the Etchify name or logo, please contact Contact@Etchify.com for clarification.
This may be relevant if you want to use Etchify Trademarks as a part of your conference, website, group or other logo or if you’re planning on selling any products related to using our trademarks.